Train your team on your business challenges through simulations that stick
Custom Business Simulation Games
Off-the-shelf simulations don't fit your reality
Many organizations invest in training that looks good on paper but doesn’t change much in practice. There’s a gap that people cannot bridge.
“This isn’t how our business works.”
Standard simulations rely on generic scenarios. Participants quickly spot the gaps, miss the connection to their context and stop taking it seriously.
People understand, but don’t apply
You know what’s right in theory. Slides and case studies explain concepts. But when real decisions come up, people draw a blank and fall back to intuition.
Complex topics stay abstract
You can explain systems thinking, change management, or financial decision-making. But until people experience the consequences of their decisions, the insight doesn’t stick.
That’s why it’s worth to build something of our own.
What makes a simulation truly custom
Make complex topics easy to understand.
Get to the heart of systemic issues effectively.
How we build your simulation
Most projects take between 4 and 8 months, depending on scope. But you’ll interact with a working version early on – we’re moving to experience and iteration quickly.
Who we build for
Business simulation games have their place anywhere complex decisions are being made.
When play surfaces
what meetings can't
To support the rollout of a large-scale process within the automotive group, a simulation game was developed that not only conveys specific content but also promotes problem-solving skills and cross-departmental collaboration.
Feedback through play
Because of the game setting, people spoke more openly. Participants started questioning the process itself: Issues that had not surfaced in months of meetings became visible during the simulation and could be addressed in the actual process design.
Our own simulation work
Apart from client projects, we develop our own tools and simulations.
Questions you might have
No. In most cases, projects start with a rough idea or a problem that needs to be explored. That’s enough to begin.
You’ll be involved at key points, especially early on and during feedback phases. We keep the process structured so it doesn’t turn into a time drain.
Both are possible. Some of our simulations started as workshop tools and evolved into digital products. We’ll help you choose the format that fits your context and rollout plan.
We can build simulations that reflect your KPIs, organizational structure, and strategic parameters. Full data integration depends on the scope and technical setup agreed in discovery.
Projects vary significantly based on scope, format, and complexity.
Typical investment ranges:
– Workshop prototype: 15.000 – 35.000 €
– Digital simulation: 40.000 – 90.000 €
All projects include facilitation materials, trainer onboarding, and post-launch support.
We can discuss your budget fit openly in the discovery call.
Let's make your simulation connect
In a one-hour discovery call, we’ll discuss your project, clarify what’s possible, and give you an honest assessment of scope and fit. No commitment required.
Prefer to write first? → info@icondu.de
You’ll find us here:
iCONDU GmbH
Milchstraße 14
D-85049 Ingolstadt